his friday marked Nautica’s re-emergence back into NYC. Located in SoHo on 101 Prince Street — right between Apple and J.Crew — the location features custom tailoring and same-day delivery service in Manhattan for both online and in-store purchases.

We stopped by the store to check out the Nautica SS 16′ Collection. If you like classic nautical prints, chunky sweaters and technical fabrics that naturally wick away water, then you’re going to love what Nautica has to offer. They’re prices are reasonable and if you want to stand out with a classic brand. Nautica is the answer.

From the Nautica Website

Founded in 1983, Nautica is a leading water-inspired global lifestyle brand including men’s, women’s and children’s apparel and accessories and a complete home collection. Nautica products are classics that are rich in performance, color and authentic style.

At Nautica we celebrate, love and respect the water, everywhere, everyday.  Our nautical heritage and spirit is reflected in every aspect of our brand categories and our quality products are crafted with integrity and are enhanced with performance capabilities.

Over the past three decades, Nautica has become one of the most important and most recognized American brands throughout the world. Today, Nautica is available in more than 75 countries with 265 full price Nautica branded stores and over 3,000 Nautica branded shop-in-shops worldwide.

Follow @Nautica on Twitter to see more photos.

About The Author: StevenDElliott

Steven is the founder of Genuine Men’s Magazine. He graduated Drexel University with a Bachelor's degree in Graphic Design. Along with his passion for photography and design, Steven loves helping men find new and emerging menswear brands and offer his opinions when it comes to real-life situations.